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Vegetarian

Officially Addicted

By October 23, 201341 Comments

Quick post today to let you in on some breaking news: I am officially addicted to Trader Joeโ€™s frozen Vegetable Masala burger. How do I know itโ€™s official? I bought a 4-pack on Saturday and they were all gone by Monday. The count: One for Andy in between soccer games on Sunday; one for me for a quick work-from-home vegetarian lunchย on Monday; one for Phoebeโ€™s afterschool snack a few hours later; and one last night, for a standing-at-the-counter dinner after coming home late from Luisaโ€™sย panel with Deb and Amanda. (Can you say Dream Team?) I bought a pack on a whim a few weeks ago after tasting a sample โ€” Iโ€™m such a sucker for those samples โ€” expecting the usual over-spiced, mysteriously textured veggie burger. Instead, I couldnโ€™t believe how subtle and natural the flavor was โ€” and how small (and recognizable) the ingredient list was. Did you guys know about these? And if so, pray tell, WHY didnโ€™t you enlighten?

I like to eat my Masala burger in a pita topped with a mixture of plain yogurt and coriander chutney (Swad brand, found at any Indian grocer).

Related: Mastering the Weekly Shop; My Trader Joeโ€™s Hit List; Packagedย Dinners You Can Feel Good About

41 Comments

  • Avatar molly yeh says:

    those are SOOOOOOOO GOOOOOOD. i used to go to trader joeโ€™s every week, and now i live like a thousand miles from the closest one. iโ€™ve recently found sunshine burgers at the local market and those are a close second to these!

  • Avatar Molly says:

    Ooh, I forgot about those! Yes, so good! I could never quite figure out the best way to serve them though (ketchup and a hamburger bun didnโ€™t quite cut it), but I love your idea.

  • Jenny Jenny says:

    Yes, and if you canโ€™t find the coriander chutney, you can just use fresh cilantro and maybe mix a little cumin, salt, and pepper into the yogurt. So good.

  • Christiane ~ Taking On Magazines says:

    Every time I see a vegetable burger, I think of the football commercial thatโ€™s out right now; โ€˜Is that a loofah?โ€™ But, to find one that is tender, tasty and healthy? Now thatโ€™s too cool. I need to check these out.

  • Avatar Alisa says:

    So funnyโ€ฆI just bought these yesterday on a whim. Canโ€™t wait for lunch now!

  • A Life From Scratch says:

    Woohoo! Iโ€™m always looking for new Trader Joes โ€˜must haves.โ€™ Thanks for the tip!

  • Dani Crichton says:

    I eat mine on toasted nan with mango chutneyโ€“YUM!
    An aside: I was already so disappointed to miss the panel at NYU last night, now to learn that you were there as well. :(Boo hoo.

  • Kelsey says:

    Weโ€™re addicted to their regular veggie burgers, havenโ€™t tried these yet but Iโ€™ll throw them in the cart next time Iโ€™m at the market!

  • Avatar Mary says:

    What is on the ingredients list? Iโ€™m curious to see if they could be recreated at homeโ€ฆ

  • Avatar Reynaul says:

    Oh man! I cantโ€™ believe I hadnโ€™t tried these! I must have missed that sample day @ TJโ€™s. I am a sucker for those samples too, I always end up buying the item that they sample! ๐Ÿ™‚ Going to pick these up tonight! Thanks for a great find!

  • Avatar Kim says:

    Those are a staple in our house as well. Even the toddler loved them from a young age. I will have to try them your way, thanks for the idea.

  • Avatar Eloise says:

    The veggie breakfast sausages are always on my shopping list โ€” these look pretty great, too.

  • Avatar Regina says:

    Agree! Great quick meal! I havenโ€™t bought these in a while so thanks for the reminder! You might enjoy this post; itโ€™s a review with lots of suggestions in the comments with different ways to prepare them: http://www.whatsgoodattraderjoes.com/2012/05/trader-joes-vegetable-masala-burgers.html

  • Avatar Amy in VA says:

    Will have to add these!
    The shumai are a guaranteed dinner for both of our small humans. Amazing.
    TRY the chocolate croissants, the frozen ones you leave on the counter overnight. Bake in the morning and itโ€™s not Paris but it will do.

  • Abbe says:

    It was so nice to meet you last night at the panel. Thank you, again, for posting about it โ€“ I would never have known to go!

  • Avatar Jesse says:

    iโ€™m obsessed with those! i always top each bits with a good forkful of greek yogurt.

    oh and: http://semiweeklyeats.blogspot.com/2013/10/nutella-stuffed-pumpkin-french-toast.html

  • Avatar Melissa@Julia's Bookbag says:

    WHAT???????? How did I NOT KNOW about these??? Going asap, going today!

    In other TJ news, have you tried the Blondie mix? I resisted for a long time, thought it was would be dry and blah. they are AMAZING, you must must try.

    TJโ€™s 4-EVER!

  • Avatar Michele says:

    Have you tried the Dr. Praegerโ€™s California Veggie Burger? TJโ€™s sells them also. They donโ€™t taste/feel like a veggie burgerโ€ฆbut like real food. I like them on a roll or english muffin with hummus and red onion.

  • Lisa Clarke says:

    I am right there with you on those burgers! I sometimes will have them on a potato roll, but as good as that is, it feels kind of wrong. Iโ€™ve actually taken to eating them with no bread or accompaniment at all. Finger-food style. I am so glad to have your serving suggestion โ€“ I never thought of pitas. Now I canโ€™t wait for my next trip to TJs!

  • Avatar Emily S says:

    You were at the Luisa/Deb/Amanda event, too? Man, thatโ€™s like four of my favorite food bloggers in a room together. How lovely.

  • Avatar Libbstriss says:

    These are also killer with a fried egg on topโ€“one of my favorite lunches!

  • Avatar Chris B. says:

    Oh yea, these are the best. We enjoy them on a multi grain bun with raw red onion, tomato, cilantro sprigs and mayo. Heaven on a bun!

  • Avatar Daisy says:

    Try them with a fried egg on top! Delicious ๐Ÿ™‚

  • Avatar Randi says:

    The vegetable masala burgers are my absolute favorite! Add a little avocado, lettuce and tomato and Iโ€™m a very happy camper.

  • Elaine says:

    This looks very yummy. We JUST got a Trader Joeโ€™s here in Austin tooโ€ฆ.I hope they have it! I would really like a Pekora burger, but the prep time for that is re-DONKulous! Hopefully I can snag these when the Trader Joeโ€™s opens up!

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